My name is Bruce Clark, and I’m a fifth-generation Montanan with a deep love for the outdoors and epic adventures.

There is something about being outdoors in creation that centers you. It reminds you of true emotion, true defeat, and true triumph. You break off the shackles and the mundaneness of the modern world, and you realize just how epic and awesome the earth truly is. From the highest peaks, to the bugling of elk, to even when they shed their antlers, all of it is nothing short of awesome. Nothing short of epic.

In 2019, my wife and I founded this company under the name Shed Straps. As we grew, I realized our mission was much broader, so I rebranded to Epoch Outdoors.

I chose the name Epoch Outdoors because an epoch is a special moment in time that is transformational, either individually or as a society. For me, that’s what the outdoors is. It can transform you, it can mold you, and it can teach you if you let it.

Epoch Outdoors is about taking those experiences we have in the outdoors and helping people remember them or share them with the ones they love.

That’s our mission here at Epoch Outdoors.

And we’re just getting started.